Archive for Week of June 24 2008

Greenwashing

Today will be another short blog just because it is so nice outside!  I would rather be out than inside on the computer! :)

So yesterday the boy and I were in Somerville, MA heading towards Arlington, MA.  We passed a Whole Foods Market with a HUGE banner hanging on the store that said, “Did you remember to bring your reusable bag?”  I LOVED that!  It really was a huge sign…it took up a whole corner of the building.  This brings me to todays topic of greenwashing.  On Monday, I posted an article on the Meeting Revolution’s Facebook page that was all about greenwashing.  Basically, greenwashing is saying that your company (or even personally) is green and environmentally friendly when your company (or you) really aren’t.

Here is the link to that article: http://thesietch.org/mysietch/keith/2008/04/10/how-to-spot-greenwash/

I see this a lot in hotels.  I have to say to hotels that is great that you have a linen program but what else?  There is so much they can do but they just don’t put the effort into it.  I can see how some people think that being green takes a lot of effort but really it isn’t.  It is changing some habits like mentioned in one of the videos on EcoTube (the British shopping video).  If you are going to do something anyway, like grocery shop, then why not bring your own bags?  Change is hard…I understand that completely!

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